MY Lagniappe is now available this summer for charter in the Meditteraenan cruising first in Italian waters and then on to Croatia. All exterior and video photography was shot by the Laser Advertising team on location in the Bahamas The video, brochure and website were all coordinated to be marketed in unison. We wish the MY Laginappe Captain and crew all the best for their 2012 European charter season.
Sponsors of the 2011 Fort Lauderdale International Boat Show have the opportunity to run large-format video ads on the show's video wall near the main food court. The deadline for submitting the edited video is Tuesday, October 18.
The drop dead for ad materials for the Fort Lauderdale International Boat Show Program is this week. October 4, 2011 to be exactly. This time, Show Management really, really means it.
Take advantage of the opportunity to turn the foot traffic into web traffic. The Palm Beach International Boat Show is around the corner. The boat show is a great place to meet potential customers face to face.
Traditionally, print materials have been rather pricey to give away to just anyone walking down the docks. The large yachts don't want "just anyone" wandering around their decks. A website is different, once it's up and running, adding more traffic doesn't cost a penny more.
6 tips to build website traffic before the boat show:
For more information on building website traffic at trade shows, read our previous post on 7 Tips to Build Website Traffic at the Boat Show.
These tips are written with our marine industry accounts in mind; but are useful to any trade show exhibitor.
Post in progress.
In order to get your advertising, marketing or PR message heard, you need to be consistent and persistent. This is true for new media as well as traditional media.
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